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Vondrasek: Julia is a dynamic and reputable leader Vondrasek: Julia is a dynamic and reputable leader

Hyatt Selects Senior Digital Strategy Leader

Hyatt Hotels Corporation selected Julia Vander Ploeg as senior vice president, global head of digital. 

Most recently, Vander Ploeg served as vice president of digital and business transformation for Volvo. Prior to that, she has held leadership roles at McDonald’s, Ticketmaster, United Airlines and the Chicago Tribune.

As senior vice president and global head of digital, Vander Ploeg will be responsible for setting digital strategy and enhancing Hyatt’s digital capabilities, managing revenue from digital channels and ensuring Hyatt continues to advance the guest experience by providing seamless digital interactions throughout the Hyatt ecosystem.

“Julia will play a critical part in helping re-imagine Hyatt’s digital capabilities and increase the frequency and depth of engagement with our guests,” said Mark Vondrasek, global chief commercial officer, Hyatt.