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Expedia’s 2017 Expedia Flip Flop Report, a study exploring beach behaviour in 17 countries, has found that Americans spend around 15 percent more than the global average in preparing for a beach holiday, and 53 percent more whilst on holiday.


Furthermore, it was revealed that the US was the most planned destination among American beach-goers, while non-US hotspots in the top 10 were Mexico, Aruba, Brazil, Jamaica, and Australia.


Overall, the behaviour that is most likely to anger Americans is littering, while 70 percent of global respondents had concerns about theft on the beach.