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Aston Martin Lagonda and Waldorf Astoria Hotels & Resorts Collaberated

As part of their global partnership, Aston Martin Lagonda and Waldorf Astoria Hotels & Resorts, by Hilton, for the first time took part in dual-branded activations for the 24 hours of Le Mans.

During the period of June 14 - 18, the luxury brands collaborate to offer guests a one-of-a-kind weekend glamping experience.
This year, the partners further elevated the Le Mans glamping experience with luxury accommodations featuring comfortable beds outfitted with Waldorf Astoria’s deluxe bedding, monogrammed robes and slippers, cable knit throw blankets, branded tumblers, charging stations and more.

Each guest received a glamping kit equipped with eye masks, earplugs and a selection of Salvatore Ferragamo toiletries that can be found in Waldorf Astoria properties around the world.

The campgrounds offer luxury bathroom facilities equipped with spacious vanity areas, showers and full-size Salvatore Ferragamo toiletries. The glamping experience will also feature a Waldorf Astoria spa tent offering complimentary massages for attendees throughout the weekend to provide an added level of luxury and service.