Earlier this year, Switzerland Tourism and WebBeds Asia Pacific formed a major partnership aimed at attracting more Asian travellers to the country during the summer period. As part of this cooperation, the two parties organised a region-wide roadshow during April.
The first two of these workshops were hosted at The St. Regis Bangkok on April 03 and then at Grand Hyatt Jakarta on April 04.
“It was a pleasure to meet so many of our esteemed partners from the travel trade in Thailand and Indonesia and showcase the very best of Switzerland in the summertime,” said Ivan Breiter, director, Southeast Asia, Switzerland Tourism. “We hope that, through these highly productive workshops, agents will be empowered and incentivised to present Switzerland to their customers as an all-year-round destination.”