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Sture Myrmell has been named the new president of Carnival Australia in an expanding role.

Currently president of P&O Cruises Australia, prior Myrmell spent almost 15 years with Princess Cruises in California and Cunard Line and Seabourn in Florida, covering positions from hotel operations to product development.

Myrmell will broaden his remit to include regional responsibility for the organisation's shared services group which supports all the global brands in the market. The new president is to also meet regular with business partners, team members and shipboard management to develop long term strategic plan initiatives that will improve and enhance the guest experience.