The cooperation arrangements, which were officially launched, will see the two companies working together in the fields of sales and marketing. The two virtually identically named hotel brands will endeavour to achieve synergies by providing mutual presentations and links on their respective websites with immediate effect. In the future, guests will be able to use the two Internet presences to obtain information about hotels in Europe or South America in their own language and access the relevant booking screen.
The IntercityHotels portfolio currently includes over 40 hotels in Germany, Austria, the Netherlands, Oman and China. Intercity Hotels in South America operates 34 hotels in Brazil and Uruguay.