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Iceland is currently Europe’s fastest growing tourism destination Iceland is currently Europe’s fastest growing tourism destination

ETC Reports Great Results for European Tourism

Europe welcomed 671 million international tourist arrivals in 2017, representing an eight percent growth compared to 2016.

According to the latest European Travel Commission’s (ETC) report ‘European Tourism 2017– Trends & Prospects’, regional expansion was supported by economic growth in major source markets and the recovery of destinations previously affected by security concerns.

Turkey experienced a rebound in visitor arrivals with an increase of 28 percent, largely driven by Russian outbound flows up 465.2 percent.

Iceland, the fastest growing destination since 2012, showed robust results with a 24 percent increase.

Montenegro saw an increase of 19 percent, Serbia 18 percent, Malta 16 percent, while Slovenia and Cyprus, both 15 percent, also boosted growth and proved their success in overcoming seasonality.