The initiative was recently launched at the Global Summit which was held in Manila and will help every hotel address and improve their environmental impact.
Developed by the industry for the industry, it highlights 12 actions which are fundamental to hotel sustainability and will help raise the base level of sustainability across the entire hospitality industry by providing every hotel a starting point on their sustainability journey.
WTTC’s ‘Hotel Sustainability Basics’ provides the global hospitality sector with a baseline of positive actions to be taken to ensure they meet at least the minimum sustainability requirements.
However, this is just the beginning of their journey, and WTTC urges the sector to seek constant improvements beyond the 12 basic criteria so that every hotel, whether an individual business or part of a larger group, moves on to more advanced frameworks and greater sustainability.
The criteria, developed by WTTC in close collaboration with leading global brands and industry associations, focus on actions which are fundamental to hotel sustainability and address tourism’s impact on the planet across a spectrum of critical issues.
These criteria include actions to measure and reduce energy use, measure and reduce water use, identify and reduce waste, and measure and reduce carbon emissions.
It also includes a linen reuse program, use of green cleaning products, the elimination of plastic straws, stirrers, and single-use plastic water bottles, the implementation of bulk amenity dispensers, as well as measures to benefit local communities.
WTTC is now calling upon hotel operators, owners, associations, and investors around the world to officially support the initiative and work across their networks to implement the criteria over the coming three years.