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Visit California Partners with CAMP

As New Yorkers navigate another frigid winter in the Big Apple, Visit California has partnered with CAMP, The Family Experience Company, to offer a glimmer of sunshine from the Golden State filled with activities, a celebrity chef event and a chance to win a family vacation to California.

Now open, CAMP’s 5th Avenue flagship location has transformed into a mini-California getaway showcasing the state’s robust offerings, from delicious culinary delights to breathtaking scenery, along with inspiration for planning a California family getaway. The two-month experience will be the ultimate destination for families seeking a bit of an escape from the dreary days of winter. 

 “California is the ultimate place for kids and families to explore,” said Caroline Beteta, CEO, Visit California. “CAMP’s innovative approach to create immersive experiences for kids and families is a true embodiment of California’s pioneering spirit and an excellent partner in bringing the Golden State lifestyle to the Big Apple. We can’t wait for New Yorkers to get a taste of California’s wonders in CAMP’s flagship location – and be inspired to come experience it on vacation.”

 Families stepping off of 5th Avenue and into CAMP will encounter a West Coast-styled ‘California Café’ filled with healthy Golden State snacks and California-inspired ice cream flavors like Yose-Minty, Vanil-LA-LA-Land, Cocoafornia and more.