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RX Global, organiser of Arabian Travel Market (ATM), has revealed that 2022 could witness a resurgence in brand conscious travellers, following commentary it received from delegates attending its bthis year’s in-person and virtual seminars about responsible tourism.

RX Global, organiser of Arabian Travel Market (ATM, has announced that the 2022 edition of its annual showcase, will focus on the future of international travel and tourism and the likely challenges and the benefits, for a resilient industry that is still coming to terms with the new normal.  

A total of 62 countries will be represented on the exhibition floor this year at the Arabian Travel Market (ATM) 2021, which takes place in-person at the Dubai World Trade Centre (DWTC) on May 16-19.

According to a recent YouGov survey, commissioned by Reed Exhibitions, the organiser of Arabian Travel Market (ATM) 2021, the amount of money that Middle East travellers spend on international leisure travel, will begin to exceed 2019 pre-COVID levels, in as little as three years. This is supported by forecast analysis carried out by Tourism Economics (TE).  

The latest data analysis produced by YouGov for Reed Exhibitions, the organiser of Arabian Travel Market (ATM,) has revealed that 46 percent of luxury travellers in the Middle East, are planning to travel internationally at some stage during this year.

Hotels throughout the Middle East region are preparing to capitalise on the pent-up global demand for workations, driven in the main by the social restrictions imposed by governments across the world over the past ten months.

A recent ‘Global Holiday Intent’ survey conducted by YouGov on behalf of Reed Travel Exhibitions, the organiser of Arabian Travel Market (ATM), has revealed that residents in the UAE and Saudi Arabia (KSA) are the most likely to make an international trip in 2021.

Local tourism and domestic travel are expected to lead the UAE and wider GCC’s recovery from COVID-19 as we begin to see the easing of lockdown restrictions, according to the latest research released ahead of Arabian Travel Market (ATM) Virtual, a newly-launched three-day event that will take place from June 01-03 of this year.

Arabian Travel Market (ATM) has officially announced the launch of ATM Virtual, a three-day event that will take place from June 01-03 of this year.

In light of the changing global situation relating to the COVID-19 virus, the Arabian Travel Market (ATM) team have continued to monitor the impact it is having not just on the industry, but on society in general.