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With the approaching Arabian Travel Market (ATM) on April 24 – 27 in Dubai, Kuwait is preparing to showcase its multi-billion dollar tourism plan in line with its vision to welcome 440,000 annual visitors by 2024.

Compared to 270,000 arrivals in 2014, Kuwait expects to achieve the target numbers through multiple governmental investment plans into tourism projects, including the foundation of a Supreme Commission for Tourism, and further USD1 billion promotional budget.

Simon Press, senior exhibition director, ATM, praised the government's investment into infrastructure, leisure and lifestyle developments, aimed at elevating the country's potential as a multifaceted destination which is open for business in the long-term.