The event will be the first time that the not-for-profit travel trade association, the largest spanning Asia-Pacific, will host its Annual Summit in West Asia. Hosted by Ras Al Khaimah Tourism Development Authority (RAKTDA), the three-day event brings together international thought leaders, industry shapers and senior decision-makers who are invested in driving tourism to, from and within the Asia Pacific.
The PATA association network consists of both public and private entities representing every facet of the travel ecosystem - government, tourism offices, hotels, airlines, MNCs, SMEs, universities, and other travel-related companies with interests in the Asia Pacific region,
The event, comprised of conference presentations, leadership task force sessions, workshops, PATA board meetings and a travel mart component, will be hosted in various locations across the Emirate, including the Waldorf Astoria Ras Al Khaimah, The Ritz-Carlton Al Wadi Desert and Al Hamra International Exhibition & Conference Center.
Exploring the theme ‘Reconnecting the World’, the program will provide a platform for PATA’s public and private sector members and partners to convene on critical industry topics, including destination recovery strategies, sustainability and resilience, human capital development, women in travel and innovation.
Raki Phillips, CEO, Ras Al Khaimah Tourism Development Authority, commented, “As we navigate through a new era of travel and tourism, platforms such as the Pacific Asia Travel Association Summit provide invaluable insights that help guide our industry moving forward. We are pleased to host the summit in Ras Al Khaimah, the nature-based destination with exceptional connectivity and access that resonates well with Asian travellers. Combined with global hospitality brands and world class meeting venues, we are confident that the PATA Annual Summit this fall will be a great success.”