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Finland was voted the safest country in the world for holidaymakers in 2017 by World Economic Forum Finland was voted the safest country in the world for holidaymakers in 2017 by World Economic Forum

UAE Visitors to Finland on the Up

Finland’s tourism authority, Visit Finland, highlighted an increase from UAE visitors as the government entity made its debut on the exhibition floor at Arabian Travel Market with a new marketing campaign aimed specifically at Middle East tourists.

“2017 was another excellent year for the Finnish tourism industry with nearly 22 million visitors, representing a growth of seven percent over 2016 figures when tourists topped 20.3 million,” commented Teemu Ahola, representative, Visit Finland. “However, we have already seen an increase in this year’s visitors of 3.1 percent compared to this time in 2017, so we are confident our tourism numbers, and receipts, will eclipse the successes of 2017.”

The increase in UAE visitors is in part due to an increase in direct flights to the Finnish capital, Helsinki.

Finnair, the national carrier of Finland, committed to repeating its Dubai to Helsinki route later this year, flying between October and March 2019, while Turkish Airlines has a route between the UAE and Finland via Istanbul.

flydubai is also set to launch a new route which will increase capacity still further during the winter months.