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Karim El Berkchi has been recently appointed as the new director of sales and marketing of Mövenpick Hotel Bahrain, a property located a short distance from Manama’s business centre.

Bringing with him more than 15 years of expertise in the hospitality industry, El Berkchi has held a number of senior positions in sales and marketing and prior to his new position he served as director of sales and marketing of Radisson Blu Hotel, Muscat and Radisson Blu Hotel, Sohar.

In his new role, El Berkchi will work closely with the property’s marketing team in order to further improve the hotel’s revenue.