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Noura Binhadyia has been appointed as the new manager of Knowledge without Borders, a Sharjah-based initiative that aims to promote a culture of reading in Emirati households.

With vast experience throughout her professional career, including as cultural coordinator of service quality department at Emirates NBD, Binhadyia has an outstanding record of achievements.

She first joined Knowledge without Borders in 2013 as an administrative assistant before quickly being promoted to public relations and corporate communication executive.

Furthermore, she also previously volunteered at Sharjah International Book Fair.